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Tide® Signs 32 NFL Players to Celebrate Fans and Their Passion for Team Colors Through Real-Time Twitter Campaign

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Dateline City:
CINCINNATI

NFL players will serve as photojournalists, using Twitter to share personal pictures of fans and moments that capture their passion for celebrating and defending their colors

CINCINNATI--(BUSINESS WIRE)--Tide, the proud keeper of your NFL team’s colors, is leveraging its unique 32 team sponsorship deal by rallying one player from each NFL team around a single common purpose – celebrating NFL fans and their passion for representing and defending their team’s colors this 2013 season.

Language:
English
Contact:

P&G
Anne Candido, 513-983-9118
candido.am@pg.com
or
Taylor
Jennifer Knoeppel, 212-714-5732
jknoeppel@taylorstrategy.com

Ticker Slug:
Ticker:
PG
Exchange:
NYSE

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